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In 1931 the company was transformed into a stock corporation named Molta Gōshi-gaisha (モルタ合資会社), where Molta is an abbreviation of the German " Mechanismus Optik und Linsen von Tashima" ("Mechanism, Optics and Lenses by Tashima"). Heilemann dismissed all the strikers and opposed Tashima, who was favouring more moderate measures. In 1930, a strike occurred in the Mukogawa plant, whose director was Willy Heilemann. At this early period, all the cameras were directly advertised and distributed by the company, which was using a round logo with the letters N, D, P H and C o assembled inside a circle, surely for Nichi Doku Photo Company. It was followed by the Nifcaklapp and Nifcasport folding cameras and by the Nifca-Dox strut-folder, all taking film plates or pack film.

The first camera produced by the company was the Nifcarette released in 1929. A plant was built in Mukogawa (武庫川), in the prefecture of Hyōgo (兵庫県). Tashima got support from the German camera technicians Billy Neumann and Willy Heilemann, and the first cameras used lenses and shutters imported from Germany. The company was founded in Osaka on Novemby Kazuo Tashima, under the name Nichidoku Shashinki Shōten (日独写真機商店, meaning Japan-German Camera Store).